UPDATE: Valdosta State Athletics has just announced a groundbreaking partnership with Dr. Ed’s Nutrition Shoppe, naming the local establishment as the official nutrition supplement provider for the Blazer Athletics program. This strategic alliance, revealed on December 19, 2025, will enhance the nutritional support for VSU’s student-athletes and aims to boost their performance, recovery, and overall wellness.
Located at 1531 Baytree Road in Valdosta, Dr. Ed’s Nutrition Shoppe will exclusively supply nutrition supplements tailored for the needs of VSU’s athletes. “This partnership provides a tremendous advantage for our student-athletes’ growth and recovery throughout training and competition,” stated Michael Doscher, VSU Director of Strength and Conditioning. “Dr. Ed’s will help our student-athletes reach their athletic potential by supporting proper nutrition and fueling strategies.”
The collaboration promises a comprehensive presence for Dr. Ed’s within Blazer Athletics, featuring visibility at athletic events, signage throughout venues, and integration within academic channels. As part of this partnership, Dr. Ed’s will act as a campus wellness partner, focusing on education, performance nutrition, and the long-term health of athletes.
Troy Katen, Director of Athletics at VSU, emphasized the commitment to student-athlete success. “We are excited to welcome Dr. Ed’s Nutrition Shoppe as an official partner of Blazer Athletics,” Katen said. “Their dedication to nutritional education and wellness aligns perfectly with our mission to support the total development of our student-athletes both on and off the field.”
This partnership is more than just a sponsorship; it aims to connect Dr. Ed’s Nutrition Shoppe with Blazer student-athletes, fans, and the local community. Through full brand integration and a focus on experiential wellness leadership, Dr. Ed’s is committed to making a significant impact on the health and performance of young athletes.
Store Manager Shelby Floyd expressed enthusiasm for the collaboration, stating, “Dr. Ed’s team is ecstatic for this partnership with VSU. It is our mission to give back to our community through the passage of wellness. Athletes around the country need more guidance on what their bodies require based on the exertion they consistently endure through practice and games.”
Dr. Ed’s Nutrition Shoppe operates five locations nationwide, including Valdosta, and partners with leading brands such as Drink LMNT, Transparent Labs, and First Phorm, ensuring that VSU athletes receive top-quality nutrition support.
This partnership marks a significant step for Valdosta State Athletics as it seeks to enhance the well-being and performance of its athletes. As this collaboration unfolds, the impact on VSU’s sports programs and the broader community is anticipated to be profound.
Stay tuned for more updates as this partnership develops and learn how Dr. Ed’s Nutrition Shoppe will contribute to the success of VSU’s student-athletes!
